Style and Design
Besides our experience, what makes DesignTrac the right choice for building your website, let’s start with our education and training, Rick Dendy, the web guy behind DesignTrac, has an AS in Graphic Design and a BS in Multimedia Arts with a duel major in web design and web marketing. We also know that great design, is where functionality, meets purpose, meets your message. What that means is that we take your business, your customer base and your purpose all into consideration during the style and design process to create something that your visitors will love and react to. Whether you are looking to grow your business, extend your organization or to just reach as many people as possible, we build websites that do just that.
Improve Traffic and Sales
All of our websites are setup to be search and local search friendly. We don’t control the search engines, or the content you provide us, so we cannot guarantee any search results, we use best practices and will make appropriate suggestions during the development process to help get you where you need to be in the search engines.
One final note, or warning if you prefer, ALL of the search engines are run by the company that owns them, and absolutely NONE of the large and most trusted search engines will sell organic search results. So as a website owner you will eventually start getting contacted by people promising top spots in organic search, they have zero control over something they are promising you, run as fast and far from these people and companies as possible. If you ever do decide to use some organic search company make sure they tell you upfront the same thing I am telling you, that they can use best practices, legit link building strategies and other methods to improve your search but NO ONE reputable ever gives a guarantee on something they do not control.
Scalable / Growth
During the website development phase we take the extra time to consider what happens when you need to add more content, pages and information to your website, how it will grow as your business grows. So we take all of that into account while developing your websites architecture, saving you time, money and hassle down the road.
Another aspect of your website growing is adding new features and functionality. That’s just another advantage to us using the WP CMS, there are literally hundreds of plugins available, most free, and many have very low cost pro versions, with incredible features, which put the power to expand just what your site can do, into your hands. And of course DesignTrac is always here if you want us to install and setup and extended functionality, we are very affordable on plugin installation too, just contact us for an estimate.
WP CMS / Advantages
The WordPress (WP) Content Management System (CMS) offers several advantages in website development. Highlighted below you will find a list of just a few of the more popular features you will have access to.
- Heavy duty content management. WP started out years ago as primarily a blog management system but it has morphed into a solid and dependable CMS capable of serious content management. Just a few notable names that use WP on the web; Stanford University, The New Yorker, BBC America, Sony Music, Best Buy, Xerox, and many more. Additionally my largest site I manage on WP has 15+ department sites housed in one Intranet, additionally we have 1500+ posts/pages, 50+ custom forms, and a document manager housing over 2000+ documents and files. If WP can power these websites, it can handle yours with ease.
- Easy to use visual editor to make your own updates and changes instead of paying a designer to do it for you.
- Adding functionality couldn’t be easier with the plugin catalog available right inside your site.
- Plugins to make your life easier. During development we install a couple of plugins as standard for you. One will be used to create custom forms and surveys; we use it to create your included one form/contact form. One automates running weekly updates so should anything ever happen to your server or site, you don’t lose anything irreplaceable or important.